IQOS - Tobacco Heating System.

A real alternative, delivering a real tobacco experience.

IQOS - Tobacco Heating System.

A real advanced alternative to smoking that brings you a true tobacco
taste experience and is a better choice than smoking cigarettes.

IMPORTANT INFORMATION:
IQOS is not risk-free.

We choose better together

Hand holding IQOS Originals Duo holder and pocket charger in turquoise color.

See the difference.

IQOS heat-not-burn uses real tobacco, yet produces no smoke.

Learn more.

Turquoise IQOS Originals One device on a coffee table next to coffee cup.

Choose better.

No smoke, less smell, IQOS has significantly less effect on the air around you and others than cigarettes.

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My IQOS

More to discover
with myIQOS

Care you can count on. Privileges to inspire you.

My IQOS
Care you can count on

Access our personal coaches for support on how to get the best use from your IQOS.

Peace of mind

Accidental damage coverage.

Discover IQOS Features

Split your purchase into equal monthly installments

Sounds good? Just select Tabby at checkout.