ILLUMINATE YOUR WORLD ILLUMINATE YOUR WORLD
A special collaboration celebrating the 10-year anniversary of IQOS worldwide.
What is IQOS?
IQOS offers adult smokers something different to cigarettes.
Distinctive by design, IQOS does not burn tobacco and is a better alternative than continued smoking.
Next level technology
IQOS ILUMA’s new SMARTCORE INDUCTION SYSTEM™ is bladeless, heats tobacco using induction from within the TEREA stick.
The result? No smoke or ash, less smell than cigarettes and no need to clean the device after use.
Discover IQOS ILUMA Series
Compare the ILUMA range to see which device is right for you.
IQOS ILUMA PRIME
IQOS ILUMA
PRIME
PRIME
Refined and advanced.
- No cleaning
- Auto-start
- 2 consecutive uses
Refined and advanced.
- No cleaning
- Auto-start
- 2 consecutive uses
35 BHD*
IQOS ILUMA
IQOS
ILUMA
ILUMA
Effortless and familiar.
- No cleaning
- Auto-start
- 2 consecutive uses
Effortless and familiar.
- No cleaning
- Auto-start
- 2 consecutive uses
20 BHD*
IQOS ILUMA ONE
IQOS ILUMA
ONE
ONE
Pocket-sized and ideal on the go.
- No cleaning
- 20 consecutive uses
Pocket-sized and ideal on the go.
- No cleaning
- 20 consecutive uses
15 BHD*
*Recommended retail selling price. Visit any of the IQOS Partners across the Kingdom to get all the support you need with your IQOS experience.
IQOS ILUMA is designed to be used only with TEREA sticks. Do not ingest or disassemble TEREA sticks. This product contains a sharp metal part that can cause serious injury if swallowed. Keep out of reach of children. Visit Important information.
We choose better together
IQOS heats tobacco instead of burning it, so it doesn’t produce fire, ash, or smoke. This makes IQOS a better choice compared to continued smoking.
Delivers a tobacco taste experience
IQOS doesn’t taste like a cigarette because it isn’t one.
The taste you get from cigarettes is in fact the taste of the smoke released when tobacco is burnt.
IQOS heats tobacco instead of burning it, so you get the taste of real tobacco, but without fire, ash or smoke.
Adult IQOS users say that it takes about a week to get used to the taste of IQOS & HEETS.
Your IQOS.
Your details.
Mix and match as you go with our widest range of accessories. Ever.